Well the Canadian Auto Industry Is Not Up to the Task

In a previous post I asked if the Canadian business class was up to the task of taking advantage of all of the new opportunities being presented by Mark Carney's efforts to expand and diversify markets for Canadian goods and services. I expressed doubt they would be and it would appear I am correct with regard to the Canadian auto industry.

My reasoning is they are beginning to make noise about having the government eliminate or at least delay the requirement to eliminate the sales of gas powered cars by 2035. That requirement has been in the books for over a decade and the Trudeau government gave the industry a couple of decades to meet it.

Those calls have become a little more louder with the Americans eliminating a large number of green house gas emissions requirements in the US, including measures that impact the US auto industry.

The reasoning I have heard is that with the US eliminating the requirement Canada no longer needs them and that pretty much sums up my distain for the Canadian business class.

As usual, they are falling on the old habit of depending on the US market for their business even though the actions of the Trump Administration is disintegrating the North American auto industry. They just cannot help themselves. The evidence is mounting, almost daily, that the US market is no longer a reliable one and will become increasingly unreliable as time goes on. As well, even if Donald Trump were to drop dead today it would not change much because his ideas about tariffs have been embraced by MAGA and will not go away quietly even after he is gone.

Therefore, if the Canadian auto industry wants to continue to be a viable industry they are going to have to expand their access to markets in Europe and Asia. The problem is those countries are toughening environmental requirements, not loosening them. So if the Canadian auto industry fails to meet those requirements they will not be able to sell their cars in those markets. They will be frozen out on environmental grounds. To be clear these will not be tariffs they will be bans on Canadian made automobiles on environmental grounds, i.e. no sales at all.

So the Canadian auto sector should be looking to accelerate their efforts to replace the sale of gas powered cars, not asking the government to loosen requirements. 

It is almost a state of nature that governments trail behind private businesses. There are many examples of that. However, we are seeing an exception. The Canadian government has embarked on a quest to completely change who Canadians can sell their goods and services to and our industry appears to be oblivious to this, falling back onto old but increasingly nonviable habits. 

It is both sad and infuriating.